Don't know the average order value for your Web shop sales? You're not alone. But once you find out, you'll be able to use that information to boost the bottom line and grow your business. Two Quick Ways to Increase Profit
Many small e-tailers confine their marketing efforts to attracting more prospects to their site, and that's it, but there's so much more to be done. Unless you are just starting out, you should focus your efforts on: - Increasing the dollar amount of the average order.
- Increasing the frequency of purchase.
These are the quickest, and usually most cost-effective, ways to build a business. Increasing the frequency of purchase will be tackled in a future article, so for now, we'll show you how to beef up the amount shoppers spend on an average order at your site. |
|
Read more...
|
|
|
Congratulations — you're thinking of starting an online business. You certainly know how to spot a growth area when you see one. The rest of the economy might be shaky, but e-commerce enjoys rosy predictions for years to come. More and more people are spending more and more money online every year. Of course, if it were that easy, everyone would start on online business. Well, actually, it seems like everyone is starting an e-business. Hordes of new online stores spring up every week. Retired grade school teachers start them, and people who use to sell shoes for a living start them. Experienced, well-financed business types launch them, and people who have no idea what they're doing launch them. And why not? The barriers to entry are low, a lot of online businesses can be run from home, and there's gold in them hills. |
|
Read more...
|
|
|
Online fraud in New Zealand is small, but it is still a problem to be aware of, especially if you are taking and fullfilling orders from overseas customers. Here are 10 tips to help you in the fight against those people who think it is ok rip you off.... |
|
Read more...
|
|
|
Web sites are more than image-builders for small to medium-sized businesses. They're about leads and sales as well. |
|
Read more...
|
|
General web statistics give pertinent information about website visitors. Webmasters analyzing these statistics have a better understanding of who their website visitors are and how they perceive the website. A lot can be learned by evaluating navigation patterns, most-viewed pages and exit pages. Deciphering web logs could easily become a full-time job. The information that can be gleaned from close log scrutiny is extremely valuable.
|
|
Read more...
|
|
|
Probably one of the most
common complaints I hear from prospective clients is, "I've had a Website up for a while now, and nothing's happened!" |
|
Read more...
|
|
|
Have you
ever tried to buy something from a Website in Turkey? Or Germany? Have you ever tried to read a Website written in Chinese or pay for something in yen? You probably
wouldn't.
|
|
Read more...
|
|
|
Anyone can put a new
transmission in a car. Anyone can wire a new house for electricity. Anyone can file taxes for a large corporation. Given enough research and guts this might be true. However, a
good car mechanic has years of practice and training, as does a good electrician and a good tax accountant. |
|
Read more...
|
|
|
It seems nearly
everyone these days is concerned with how many "hits" their Websites are getting. They believe that "lots of hits" should mean "lots of
business". Not so. |
|
Read more...
|
|
|
Many businesses think they don't need to be on the Internet, or that they'll get around to it when it becomes more important. Wrong. Every business should
be on the Internet. |
|
Read more...
|
|
|
Customer service is the most important function of your e-business. Good customer service means responsiveness. It means you
understand, anticipate and respond quickly to the needs and demands of your customers. This is an area where your e-business can really shine if you pay particular
attention to these two key elements of the Internet. |
|
Read more...
|
|
|
Portali - another Webbymade-Site Open Source Software